Wine Business Management

The one-year, non-credit certificate program in Wine Business Management will benefit students who are seriously interested in working in the wine industry and want to expand their knowledge to enhance their current position.

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About the Certificate

This certificate program provides a unique focus on the following areas of the business of wine:

• • Financial Consideration
  • Legal Issues
  • Marketing
  • Small Business Management
  • Strategic Business Planning
  • Wine Tourism

Cost	$4,995 for entire certificate program OR $995 for individual modules
Length	12 months with 6 modules
Format	Online classes with two residential weekends
Objectives	To provide core content and experiences that allow those interested in the business of wine to develop skills and knowledge in key aspects of wine business planning, management, and marketing. This program also applies to other types of beverage businesses including beer, distilled beverages, ciders, and others.
Assessment	Students will develop a wine or beverage-oriented business plan providing an overall outcome and relevant components as part of each module. Additional assessment may include exams, written work, and other related projects.
Certificate Completion	Students must successfully pass each course and attend both weekend residential experiences. Students are responsible for their own travel and lodging while attending the two weekend experiences, as well as any required textbooks.

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Wine Business Management Schedule

January 15 – February 25, 2020	Fundamentals of the Wine Business
March 9 – April 19, 2020	Wine Business Marketing Management
April 17 – April 19, 2020	Wine Business Resident Experience
May 4 – June 14, 2020	Wine Tourism Management
June 29 – August 9, 2020	Small Business Management
September 7 – October 18, 2020	Wine Business Law and Compliance
November 2 – December 13, 2020	Wine Business Financial Management
December 31, 2020	Final Packet Submission