RICHLAND, Wash – Wine industry professionals seeking to advance their position or learn more about wine science may benefit from Washington State University’s online wine business management certificate.
Registration for fundamentals of the wine business, the first of six modules offered by the Carson College of Business at WSU Tri-Cities, is open until midnight, January 1, at bit.ly/2A4nTgG. Students may register for individual modules or the entire one-year certificate.
“The certificate is in-depth and benefits participants who are interested in the fundamentals of wine business, including marketing, tourism management, finance, and small-business management,” said Byron Marlowe, wine business management program coordinator.
Instructors include wine-industry experts, business and law professionals, and hospitality professors. Because the wine business management program is taught online, students can complete studies at their own pace within each module.
One unique aspect of the certificate is the wine business resident experiences. Students enrolled in the full certificate participate in two, off-site, hands-on wine experiences. The first introduces the strategic management wine project in Richland. Its proximity to the Red Mountain AVA, a designated American viticultural area in Benton County, Washington, exposes students to an agricultural region that distinctly makes Washington wine unique. The second residency at Ste. Michelle Wine Estates in Woodinville aims to immerse students in Washington’s wine business hub.
For more information about the wine business management certificate,
call the Wine Beverage Business Management program at 509-335-5766
or email firstname.lastname@example.org.