Popular Press Dec21/Mar22 Divider
justin.hopeResearch & Popular Press – December 2021
Featured Stories Dec21/Mar22 Divider
justin.hopeFeatured Stories – December 2021 Edition
A Message from the Dean – December 2021
justin.hopeAt the Carson College of Business, our strength comes from the power of our community—not only our faculty, staff, and students, but the 38,000-plus alumni and friends who share our vision for providing a first-class business education and contributing to a diverse and vibrant Pacific Northwest economy. Alumni from around the globe have told me how their time as WSU business students led to lifelong friendships and professional networks. In so many ways, Carson alumni and friends of the college pay these experiences forward. I see the powerful legacy your gifts create.
» More ...Northwest Holiday Retail Survey – 2021
justin.hopeMany Pacific Northwest residents are excited to return to in-store shopping, according to the Carson College’s 5th annual holiday shopping survey. While residents feel more optimistic then they did last year, the COVID-19 pandemic continues to have a tremendous impact on consumer behavior, and perceptions towards safety protocols differ greatly across the region, the survey found.
» More ...Gift Endows Program for Student Success in Accounting
justin.hopeA $3.5 million gift from an anonymous donor has established the WSU Carson College of Business Endowed Program for Student Success in Accounting. The program will focus on helping accounting students with communication and leadership skills development, career consulting, and networking opportunities. It will also support operations, recruiting efforts, and employee salaries within the program.
» More ...Students Explore Professional Sales Careers as Program Expands to Pullman Campus
justin.hopeThe Carson College of Business’s professional sales program recently expanded to the Pullman campus, allowing more WSU students to explore sales as a potential career. Students from all majors are welcome in the program, which teaches highly marketable sales skills.
» More ...Class Helps WSU Athletes Explore Name, Image, and Likeness Opportunities
justin.hopeThe Center for Entrepreneurship is helping student athletes navigate new NCAA policies allowing them to monetize their name, image, and likeness. In a one-credit class, students learn about developing their own brand, contracts, digital marketing, and taxes.
» More ...Triplets Graduate with Triple Majors in Entrepreneurship, Finance, and Management
justin.hopeFor Kathryn, Kristen, and Michael Saba, three is a powerful denominator. The triplets from Brush Prairie, Washington, graduated in May from WSU Vancouver with triple majors in entrepreneurship, finance, and management, becoming third-generation Cougar alumni.
» More ...Alumnus Mike Seely Reinvents Mint Business With Peppermint Patties
justin.hopePeppermint patties helped keep Mike Seely—a third-generation grower—in business when synthetic flavorings sent mint oil prices tumbling. He credits his MBA from the WSU Carson College of Business for giving him the skills to develop the farm’s value added side.
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