Sales Club

The WSU Sales Club is an RSO, run by a student executive board and a sponsoring faculty member from the sales program. The sales club provides opportunities for WSU students to improve their professionalism, develop their sales skills, engage with recruiters, and learn from professionals in the field.
Sales Club

Student Opportunities

Students involved in the WSU sales program have multiple opportunities to develop their sales competencies beyond the classroom. WSU students may compete at local, regional, and national sales competitions and showcase their skills to future employers. In addition, students can join the sales club to continue sharpening their skills through direct engagement with sales center partners.
Sales Competitions

Professional Sales Curriculum

To complete the Professional Sales Certificate at Washington State University, students must complete 15 credits with a focus in sales. These classes help students develop skills that are critical in a consultative selling environment. Sales courses are open to WSU all students regardless of major. To complete a Professional Sales Certificate, a student must complete the 3 required courses, along with 2 electives

The WSU Center for Professional Sales offers students the opportunity to earn a certificate in professional sales that consists of five courses that develop student sales competencies.

Pre-Requisite Required Courses (these course must be taken in order)
  1. Marketing 360 – Intro to Marketing: An introduction to the marketing process and the strategic managerial decisions that are made with regard to product, price, promotion, and distribution.
  2. Marketing 379 – Professional Sales: Theory, principles, and practices of professional sales with special attention to the business-to-business market. (offered only on Vancouver and Pullman campuses)
  3. Marketing 478 – Sales Management: Sales management strategies and plans to achieve a firm’s marketing objectives, including the hiring, firing, training, motivation, compensation, deployment, and evaluation of sales personnel. (offered only on Vancouver and Pullman campuses)
Other Elective Courses

Select 2 additional elective courses from those noted to complete the Professional Sales Certificate

  • Marketing 450 – Digital Marketing: Understanding and implementing marketing theory and analytics on social media and in online environments. (elective)
  • Marketing 479 – Advanced Professional sales: Advanced theory and principles of professional sales with special attention to the business-to-business market and an emphasis on the application of theory and principles to selling skills. (elective)
  • Marketing 480 – B2B Marketing: Marketing strategies for creating customer and firm value in business-to-business markets. (elective)
  • Entrepreneurship 490 – Entrepreneurial Marketing: Concepts, issues, and techniques of marketing in entrepreneurial ventures and the role of entrepreneurship in marketing efforts of all firms. (elective)
  • Hospitality Business Management 480 – marketing strategy and development: Theory and practice: problems in guest relations, special sales efforts, intramural promotion, research. (elective)
  • Management 485 – Negotiation Skills: Bargaining skills across a broad range of business settings; experiential work. (elective)

Contact

Patrick Johnson

Director, Pullman Campus

Center for Professional Sales

Contact

Patrick Johnson

Director, Pullman Campus

Center for Professional Sales