Business scholars designed the WSU One Year Data Analytics MBA program to help you develop outstanding managerial and leadership skills. The curriculum focuses on teaching emerging leaders how to use big data sets to make informed, strategic decisions—a skill set that will increase your marketability and advance your business career.
You’ll focus on achieving 4 learning goals as you earn your MBA.
Ability to create actionable business strategy grounded in theory and practice drawn from multiple business disciplines
- Ability to conduct business analysis by integrating and synthesizing knowledge and perspectives from the core business disciplines
- Ability to develop and justify an effective business strategy based on analysis
Ability to conduct data-driven analyses to identify significant business problems, recommend feasible solutions, and justify a course of action
- Ability to identify relevant data sources to gather useful information for analysis
- Ability to use and apply appropriate analytical tools and techniques
- Ability to generate and evaluate alternative courses of action
- Ability to select and justify a recommended course of action
Ability to apply leadership theory to analyze business situations and develop theory-based recommendations
- Ability to motivate employees to higher performance levels
- Ability to gain and apply organizational power to influence behaviors and outcomes
- Ability to diagnose team dysfunction and recommend improvement plans
- Ability to recognize the value of change leadership and overcome resistance to change
Ability to identify and evaluate the ethical, global, and societal implications of doing business as an organization
- Ability to recognize the implications of 3 big-picture considerations on business decisions: business ethics, the environment, and societal issues
- Ability to skillfully analyze these considerations when making business recommendations
Management and Operations 590: Strategy Formulation and Organizational Design
Relationship between the formulation of strategy and the selection of effective organizational structures and systems.
Management and Operations 593: Managerial Leadership and Productivity
Organizational behavior and human motivation in the workplace; organization and leadership theories, studies, projects, and models leading to improved productivity.
Accounting 533: Administrative Control
Managerial evaluation of budgeting, cost accounting, and financial analysis techniques; their utilization in control of operations.
Finance 526: Problems in Financial Management
Application of financial principles to problems in financial management; credit policy, capital budgeting, leasing and mergers, and cash management.
Marketing 506: Marketing Management and Administrative Policy
Marketing management and administrative policies as they relate to concepts, strategies, and decision-making.
Business Administration 514: Business Analytics: Transforming Data into Decisions
Advanced decision-making concepts utilizing relevant datasets for data-driven problem-solving and formulating decision analyses to evaluate and recommend management action.
Elective focus sequence
Marketing 555: Marketing Analytics
Development of marketing analytics skills utilizing large data sets to identify marketing and consumer trends in online and offline markets.
Management and Operations 556: Advanced Business Modeling
Spreadsheet modeling and solution of business problems using mathematical programming, Monte Carlo simulation, queuing theory, and decision analysis.
Management Information Systems 557: Designing Business Intelligence Systems
Design and use of business intelligence systems, and business performance analytics to support managerial decisions.
3 credits of coursework determined at least one semester in advance.
Deepen your international business perspective during a 2-week trip abroad that includes lectures presented by local business practitioners.
Business Administration 702: Master’s Special Problems, Directed Study, and/or Examination
Final graduation requirement
Deliver a complete business plan.