{"id":16092,"date":"2025-08-01T01:20:18","date_gmt":"2025-08-01T08:20:18","guid":{"rendered":"https:\/\/business.wsu.edu\/edividend\/?p=16092"},"modified":"2026-02-19T16:36:00","modified_gmt":"2026-02-20T00:36:00","slug":"camed-marketing-symposium","status":"publish","type":"post","link":"https:\/\/business.wsu.edu\/edividend\/2025\/08\/01\/camed-marketing-symposium\/","title":{"rendered":"Cambodian Students Share Business Ideas at WSU Symposium"},"content":{"rendered":"<div class=\"wp-block-image wsu-spacing-after--medium\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"1124\" height=\"350\" src=\"https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_banner-v3-Aug25.png\" alt=\"Six individuals from Cambodian CamEd Business School, representing student-led venture teams 'Mango Glow' and 'Ompovision,' wearing business attire and WSU caps, standing in front of a black curtain with name tags and lanyards.\" class=\"wp-image-16217\" srcset=\"https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_banner-v3-Aug25.png 1124w, https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_banner-v3-Aug25-396x123.png 396w, https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_banner-v3-Aug25-792x247.png 792w, https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_banner-v3-Aug25-768x239.png 768w, https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_banner-v3-Aug25-990x308.png 990w\" sizes=\"(max-width: 1124px) 100vw, 1124px\" \/><\/figure><\/div>\n\n<div class=\"wp-block-image size-medium wp-image-16179\">\n<figure class=\"alignright\"><img decoding=\"async\" loading=\"lazy\" width=\"396\" height=\"264\" src=\"https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_MangoGlow_3x2-Aug25-396x264.jpg\" alt=\"Three CamEd Business School students from team 'Mango Glow' present at the 2025 Marketing and International Business Symposium at Washington State University.\" class=\"wp-image-16179\" srcset=\"https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_MangoGlow_3x2-Aug25-396x264.jpg 396w, https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_MangoGlow_3x2-Aug25-792x528.jpg 792w, https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_MangoGlow_3x2-Aug25-768x512.jpg 768w, https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_MangoGlow_3x2-Aug25.jpg 800w\" sizes=\"(max-width: 396px) 100vw, 396px\" \/><figcaption class=\"wp-element-caption\">Mango Glow team present their venture during the 2025 symposium<\/figcaption><\/figure><\/div>\n\n\n<p>Two student-led ventures from Cambodia\u2019s CamEd Business School traveled more than 9,000 miles to present their business plans at WSU\u2019s annual <a href=\"https:\/\/business.wsu.edu\/marketing-symposium\/\">Marketing and International Business Symposium<\/a> this April. The students showcased innovative agricultural products alongside Carson College peers, participating in the event as part of a growing international collaboration between the two institutions.<\/p>\n\n\n\n<p>Hosted by the <a href=\"https:\/\/business.wsu.edu\/marketing-international-business\/\">Department of Marketing and International Business<\/a>, the symposium gave the visiting teams a platform to share two sustainability-driven projects developed through CamEd\u2019s entrepreneurship center. One, called Ompovision, uses sugarcane byproducts to create affordable poultry feed. The other, Mango Glow, turns mango peels discarded by industrial fruit processors into nutritional supplements. Faculty leaders from both schools say the visit is the start of something bigger.<\/p>\n\n\n\n<p>\u201cWe were thrilled to host the CamEd teams and showcase their innovative work,\u201d says <a href=\"https:\/\/www.linkedin.com\/in\/jeff-joireman\/\">Jeff Joireman<\/a>, director of the Carson College\u2019s International Business Institute. \u201cTheir visit brought fresh ideas and global perspective to the symposium, and our students gained a lot from the exchange. We\u2019re excited to build on this partnership and explore more opportunities for collaboration in the future.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A transformational experience for students<\/h2>\n\n\n\n<p>For the visiting CamEd students, presenting at WSU offered more than a chance to showcase their work. It was an opportunity to build confidence and gain perspective on how their ideas are received outside Cambodia.<\/p>\n\n\n\n<p>\u201cThis was our first time presenting our project outside our home country,\u201d says <a href=\"https:\/\/www.linkedin.com\/in\/sokunpidor-lonh-19b2b3339\/\">Sokunpidor Lonh<\/a> of Mango Glow. \u201cThe thought of sharing our work with an entirely new and international audience was both thrilling and intimidating.\u201d<\/p>\n\n\n<div class=\"wp-block-image size-medium wp-image-16180\">\n<figure class=\"alignright\"><img decoding=\"async\" loading=\"lazy\" width=\"396\" height=\"264\" src=\"https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_Ompovision_3x2-Aug25-396x264.jpg\" alt=\"Three CamEd Business School students from team 'Ompovision' present at the 2025 Marketing and International Business Symposium at Washington State University.\" class=\"wp-image-16180\" srcset=\"https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_Ompovision_3x2-Aug25-396x264.jpg 396w, https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_Ompovision_3x2-Aug25-792x528.jpg 792w, https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_Ompovision_3x2-Aug25-768x512.jpg 768w, https:\/\/wpcdn.web.wsu.edu\/wp-business\/uploads\/sites\/3488\/2025\/07\/41359-CamEd-MarketingSymposium_Ompovision_3x2-Aug25.jpg 800w\" sizes=\"(max-width: 396px) 100vw, 396px\" \/><figcaption class=\"wp-element-caption\">Ompovision team share details of their affordable poultry feed business<\/figcaption><\/figure><\/div>\n\n\n<p><a href=\"https:\/\/www.linkedin.com\/in\/laklita-bunloeur-a3892b317\/\">Laklita Bunloeur<\/a> of Ompovision says the team was initially anxious, but that changed once they engaged with WSU students and faculty.<\/p>\n\n\n\n<p>\u201cWe found ourselves on edge over questions the panel could ask us, but we were pleasantly surprised when some of the WSU students were curious about what we&#8217;ve done so far and how we felt about it,\u201d Bunloeur says.<\/p>\n\n\n\n<p>The students also praised the hospitality and kindness they received throughout their stay, citing everything from campus tours to a dinner hosted by Carson College faculty.<\/p>\n\n\n\n<p>For both teams, the trip broadened their ambitions.<\/p>\n\n\n\n<p>\u201cPresenting our venture on an international stage opened our eyes to its broader potential,\u201d Lonh says. \u201cThe interest and feedback we received inspired us to think bigger and consider expanding into new, larger markets. It was a turning point that made us believe our idea could have global relevance.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Growing ventures and a budding partnership<\/h2>\n\n\n\n<p>Assistant Professor <a href=\"https:\/\/www.linkedin.com\/in\/monirulbd\/\">Monirul Islam<\/a>, who runs CamEd\u2019s small entrepreneurship center, led the trip. Each year, the center helps students develop dozens of business concepts and provides small seed grants to help launch viable ideas.<\/p>\n\n\n\n<p>\u201cIn Cambodia, people love to do business,\u201d Islam says. \u201cAlmost every family has a sort of micro-business. It\u2019s a cultural norm here.\u201d<\/p>\n\n\n\n<p>Rather than focusing on large-scale investments, the center helps students build ventures that can be launched with just a few thousand dollars, making entrepreneurship accessible and low-risk. While students are expected to develop a business, Islam says the main intention for entrepreneurial activities is to build an entrepreneurial mindset.<\/p>\n\n\n\n<p>Both Mango Glow and Ompovision have already seen early success. Mango Glow earned top honors in CamEd\u2019s internal entrepreneurship competition, winning $5,000 and later placing in the top five of Cambodia\u2019s national Business Model Competition. The teams also competed in a July entrepreneurship challenge hosted by the Baoshan government in Shanghai, China.<\/p>\n\n\n\n<p>Back home, both ventures are in soft-launch phases. Mango Glow is already selling its product\u2014a superfood powder derived from mango peels\u2014via social media and local delivery platforms.<\/p>\n\n\n\n<p>Islam says he hopes the visit to WSU is just the beginning of a broader exchange and would like to see WSU students visit Phnom Penh and pitch their ideas in CamEd\u2019s competitions. He hopes CamEd\u2019s students can attend WSU\u2019s annual Business Plan Competition in 2026.<\/p>\n\n\n\n<p>\u201cWhether we win or lose, it doesn&#8217;t really matter,\u201d he says. \u201cThe experience they\u2019re going to get is going to be amazing.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Two student-led ventures from Cambodia\u2019s CamEd Business School traveled more than 9,000 miles to present their business plans at WSU\u2019s annual Marketing and International Business Symposium this April. The students showcased innovative agricultural products alongside Carson College peers, participating in the event as part of a growing international collaboration between the two institutions.<\/p>\n","protected":false},"author":[629],"featured_media":16370,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[623,425],"tags":[],"_links":{"self":[{"href":"https:\/\/business.wsu.edu\/edividend\/wp-json\/wp\/v2\/posts\/16092"}],"collection":[{"href":"https:\/\/business.wsu.edu\/edividend\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/business.wsu.edu\/edividend\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/business.wsu.edu\/edividend\/wp-json\/wp\/v2\/users\/629"}],"replies":[{"embeddable":true,"href":"https:\/\/business.wsu.edu\/edividend\/wp-json\/wp\/v2\/comments?post=16092"}],"version-history":[{"count":14,"href":"https:\/\/business.wsu.edu\/edividend\/wp-json\/wp\/v2\/posts\/16092\/revisions"}],"predecessor-version":[{"id":18799,"href":"https:\/\/business.wsu.edu\/edividend\/wp-json\/wp\/v2\/posts\/16092\/revisions\/18799"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/business.wsu.edu\/edividend\/wp-json\/wp\/v2\/media\/16370"}],"wp:attachment":[{"href":"https:\/\/business.wsu.edu\/edividend\/wp-json\/wp\/v2\/media?parent=16092"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/business.wsu.edu\/edividend\/wp-json\/wp\/v2\/categories?post=16092"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/business.wsu.edu\/edividend\/wp-json\/wp\/v2\/tags?post=16092"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/business.wsu.edu\/edividend\/wp-json\/wp\/v2\/author?post=16092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}