{"id":500,"date":"2022-01-01T00:08:42","date_gmt":"2022-01-01T08:08:42","guid":{"rendered":"http:\/\/business.wsu.edu\/crimsonpineapple\/?p=500"},"modified":"2025-10-28T15:59:46","modified_gmt":"2025-10-28T22:59:46","slug":"honoring-byron-marlowe","status":"publish","type":"post","link":"https:\/\/business.wsu.edu\/crimsonpineapple\/2022\/01\/01\/honoring-byron-marlowe\/","title":{"rendered":"Honoring Byron Marlowe, Don Smith Distinguished Professor of Hospitality Business Management"},"content":{"rendered":"
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\"Byron
Byron Marlowe pictured in his office at WSU Tri-Cities. Photo by Maegan Murray.<\/figcaption><\/figure><\/div>\n\n\n

Byron Marlowe\u2019s warm personality, infectious smile, and passion for his career as an associate professor of hospitality<\/a> touched everyone who knew him. His unexpected passing December 28, 2021, left the Carson College and his many students and colleagues with overwhelming sadness but at the same time, a cache of wonderful memories that will sustain the legacy of his exemplary career.<\/p>\n\n\n\n

Marlowe joined the Carson College hospitality faculty at WSU Tri-Cities in 2015 and became the director of the wine and beverage business management program<\/a> that is growing in popularity and prestige because of his expertise and vision.<\/p>\n\n\n\n

In March 2020, he was awarded the Don Smith Distinguished Professorship<\/a> assigned to scholars especially devoted to teaching. He also held appointments as an international business fellow and as a faculty member of both the Graduate School and Honors College at WSU Pullman. Additionally, he held several international visiting lecturer\/professor positions at the Hochschule Harz \u2013 University of Applied Sciences, Germany; Institut Paul Bocuse, France and China; Castello Sonnino Field Study, Italy; C\u00e9sar Ritz Colleges, Switzerland; and IMC University of Applied Sciences, Austria.<\/p>\n\n\n\n

Changing Students\u2019 Lives<\/h2>\n\n\n\n

Marlowe impacted his students in profound ways. Wine and beverage management student Jack Costa<\/a>, who grew up in Roseburg, Oregon, says meeting Marlowe changed his life.<\/p>\n\n\n\n

\u201cAfter we met, Byron scheduled a call with me to talk about WSU\u2019s wine business program. He convinced me to apply to WSU and pursue a career focused on the wine industry,\u201d he says. \u201cI don\u2019t know where I\u2019d be if I hadn\u2019t met him; a lot of my peers in Roseburg didn\u2019t consider going to college.\u201d<\/p>\n\n\n\n

Costa is also gaining valuable career experience working at Col Solare Winery, an opportunity that stemmed from Marlowe\u2019s professional connections.<\/p>\n\n\n\n

\u201cByron helped me think critically, engage in countless learning opportunities, and see my greatest strengths,\u201d says Costa. \u201cHe also became a friend\u2014it was the best of both worlds.\u201d<\/p>\n\n\n\n

A respected scholar and industry leader<\/h2>\n\n\n\n

Marlowe was well known for his knowledge of the wine and beer industries. Just recently, he earned a Fulbright scholar award, which took him to Austria to extend and deepen his work. His award-winning book Wine Sales and Distribution: The Secrets of Building a Consultative Sales Approach<\/em> is highly regarded by the industry. He was known for his research impact and in 2020 led WSU hospitality clinical professors in research productivity with 10 refereed journal articles since 2016 (including three in one of the top hospitality publications) and five book chapters.<\/p>\n\n\n\n

\u201cHe was always studying and investigating new and innovative ways to improve the customer experience, help local businesses succeed, and raise the caliber of beverages developed and sold both in the Pacific Northwest and internationally,\u201d says Sandra Haynes, WSU Tri-Cities chancellor. \u201cHe was also passionate about teaching and guiding the next generation of professionals entering one of the fastest growing industries in the region.\u201d<\/p>\n\n\n\n

Marlowe also led the wine business management professional certificate program<\/a>, was responsible for the international business management course in the Carson College\u2019s online MBA program, and led educational offerings for WSU Tri-Cities\u2019 newly established partnership with the Walter Clore Wine and Culinary Center in Prosser, Washington.<\/p>\n\n\n\n

An engaged community member, husband, and father<\/h2>\n\n\n\n

In addition to his academic roles, Marlowe was engaged with the Tri-Cities community, including supporting the Downtown Pasco Development Authority\u2019s Ponte la Mascara Pasco, or Put on the Mask Pasco, to hand out masks to community members amid the COVID-19 pandemic.<\/p>\n\n\n\n

\u201cByron exemplified the mission of WSU, of our college, and of the School of Hospitality Business Management, especially through his deep engagement with the Tri-Cities community,\u201d says Chip Hunter, Carson College dean. \u201cAbove all, he was our friend, a wonderful mentor to many students, and esteemed colleague to many in and beyond the Carson College. He will be greatly missed, but he will never be forgotten.\u201d<\/p>\n\n\n\n

Marlowe was a proud husband and father to three children, as well as a tremendous professor, endearing friend, and exceptional colleague. WSU Tri-Cities plans to establish an endowed scholarship in Marlowe\u2019s honor. In the meantime, if anyone would like to send a note to his family, please reach out to Brenda Alling, interim director of marketing and communication, at brenda_alling@wsu.edu<\/a>, and she will coordinate.<\/p>\n","protected":false},"excerpt":{"rendered":"

Byron Marlowe\u2019s warm personality, infectious smile, and passion for his career as an associate professor of hospitality touched everyone who knew him. His unexpected passing December 28, 2021, left the Carson College and his many students and colleagues with overwhelming sadness but at the same time, a cache of wonderful memories that will sustain the legacy of his exemplary career.<\/p>\n","protected":false},"author":[561],"featured_media":1159,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[539,552],"tags":[],"_links":{"self":[{"href":"https:\/\/business.wsu.edu\/crimsonpineapple\/wp-json\/wp\/v2\/posts\/500"}],"collection":[{"href":"https:\/\/business.wsu.edu\/crimsonpineapple\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/business.wsu.edu\/crimsonpineapple\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/business.wsu.edu\/crimsonpineapple\/wp-json\/wp\/v2\/users\/561"}],"replies":[{"embeddable":true,"href":"https:\/\/business.wsu.edu\/crimsonpineapple\/wp-json\/wp\/v2\/comments?post=500"}],"version-history":[{"count":13,"href":"https:\/\/business.wsu.edu\/crimsonpineapple\/wp-json\/wp\/v2\/posts\/500\/revisions"}],"predecessor-version":[{"id":1315,"href":"https:\/\/business.wsu.edu\/crimsonpineapple\/wp-json\/wp\/v2\/posts\/500\/revisions\/1315"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/business.wsu.edu\/crimsonpineapple\/wp-json\/wp\/v2\/media\/1159"}],"wp:attachment":[{"href":"https:\/\/business.wsu.edu\/crimsonpineapple\/wp-json\/wp\/v2\/media?parent=500"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/business.wsu.edu\/crimsonpineapple\/wp-json\/wp\/v2\/categories?post=500"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/business.wsu.edu\/crimsonpineapple\/wp-json\/wp\/v2\/tags?post=500"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/business.wsu.edu\/crimsonpineapple\/wp-json\/wp\/v2\/author?post=500"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}